How to Advertise Using HSA and FSA Cards

Advertising your business using HSA and FSA cards can be a great way to attract new customers and increase sales. Health Savings Accounts (HSAs) and Flexible Spending Accounts (FSAs) are popular options for individuals to save money on healthcare costs. By accepting these payment methods, you can tap into a growing market of consumers looking to utilize their healthcare benefits.

Here are some tips on how to effectively advertise using HSA and FSA cards:

1. Highlight Acceptance:

  • Clearly display signs or mention on your website that you accept HSA and FSA cards.
  • Educate your customers on the benefits of using these payment methods for eligible healthcare expenses.

2. Targeted Marketing:

  • Run online ads targeting individuals with HSAs and FSAs.
  • Partner with healthcare-related websites and blogs to reach a relevant audience.

3. Promotions and Discounts:

  • Offer special promotions or discounts for customers paying with their HSA or FSA cards.
  • Create marketing campaigns around healthcare-related events or seasons.

By implementing these strategies, you can effectively reach and attract customers who are looking to use their HSA and FSA cards.


Advertising your business using HSA and FSA cards not only helps attract a larger customer base but also showcases your understanding of healthcare needs. Health Savings Accounts (HSAs) and Flexible Spending Accounts (FSAs) are essential tools for many individuals looking to minimize their healthcare costs. By readily accepting these payment methods, you can build trust and loyalty among consumers eager to spend their healthcare dollars wisely.

Here are some tips on how to effectively advertise using HSA and FSA cards:

1. Highlight Acceptance:

  • Clearly display signs at your physical location and mention on your website that you accept HSA and FSA cards.
  • Educate your customers through blog posts or in-store materials on the benefits of utilizing these payment methods for eligible healthcare expenses.

2. Targeted Marketing:

  • Run targeted online ads specifically aimed at individuals with HSAs and FSAs, which can improve conversion rates.
  • Collaborate with healthcare-related websites and blogs to amplify your reach to a relevant audience.

3. Promotions and Discounts:

  • Consider offering special promotions or discounts exclusively for customers who pay using their HSA or FSA cards.
  • Design marketing campaigns around healthcare-related events, such as health fairs or awareness months, to capture consumer interest.

Implementing these strategies not only helps promote your business but also empowers customers to make the most of their HSA and FSA benefits.

Download our FREE mobile app to get more of the following

Over 7,000+ HSA eligible items for sale.
Check on product HSA (Health Savings Account) eligibility
Get price update notifications
And more!

Did you find this page useful?

Subscribe to our Newsletter